To mark the signing of a special sponsorship agreement at the Pyramids of Giza transformation project, between Orascom Investment Holding and the National Bank of Egypt, an exclusive VIP lunch event was held on November 28th, 2021.
Held at the spectacular 9 Pyramids Lounge, and in front of the wondrous vista of all nine Giza pyramids, senior dignitaries from both companies were treated to a delicious authentic Egyptian lunch, entertainment, and speeches.
For this special VIP event, the Orascom Pyramids Entertainment marketing team tasked us with creating appropriate graphic deliverables, including: invitations, a reusable ceremony stand design, and the all required environment artworks placed around the event space for the day.
Background: The Pyramids of Giza – Built for Eternity
Dating back to Egypt’s Old Kingdom era and constructed over 4,500 years ago, the Pyramids of Giza were built to endure an eternity. Erected to prepare the occupants for the next world, these spectacular monumental Royal tombs are the eternal resting places for three of the great Egyptian Pharaohs who reside within them.
Today and in the future, Orascom Pyramids Entertainment (OPE) will further enhance and transform its visitor experiences whilst preserving this wondrous historic plateau. The goal, to offer unparalleled world-class visitor experiences, in an ancient location that has been Built for Eternity.
As part of this transformation project, and in a first for this historic location, commercial organisations are being given the opportunity to be sponsor key parts of this project. Rest assured, the goal is not to make a trip to the Pyramids of Giza a branded theme park, strict rules will be applied to every sponsor or partner in and around the site.
